Training courses
Online courses that are as exciting as they are comprehensive.
Whether you want to learn new skills or achieve professional goals, we can help you realise your ambitions.
Half-day training course from €490 (excl. VAT) on-site, online, one-to-one or in a group
Give your career a boost
Expand your knowledge with our regularly updated training courses!
We offer group and individual training courses. Don’t want to spend two days in training? Our courses can be offered in an express format and adapted to your level of knowledge. Mini-courses, by the hour or spread out over time, are also available.
We can come to you whenever you want, wherever you are in Brittany. We adapt to your time and organisational constraints. All our training courses are also available remotely, via videoconference.
All our training courses have a theoretical and a practical dimension. The balance between the two depends on your expectations and your level of knowledge.
Since 2024, Range ton Web has held an NDA and is authorised to provide training by the DREETS.
(Registered under number 53561035156. This registration does not constitute state approval.)
What are the prerequisites?
For some courses, we will ask you to bring a laptop (Google Ads, Google Analytics).
For the Google Analytics course, we recommend that you have some basic knowledge of web marketing.
For all other courses, no specific skills are required.
To find out your level of knowledge, ask us for a free level test!
Programmes and prices
Discover the content of our training courses below.
Our prices are clear and unique. Visit our Prices section to find out more!
Web Marketing - 1 to 2 days
- Study the market
- Implement a web marketing action plan
- Define an editorial and content strategy
- Gain visibility through social media
- Manage your e-reputation
- Generate traffic through SEO
Search Engine Optimisation - 1 to 2 days
- Introduction to SEO
- Choosing keywords
- Local search engine optimisation
- Optimising a website for SEO
- Netlinking
- Measuring the impact of your actions
Optimising your website - 1 Day
- Optimise your website's performance
- Improve your visibility
- Ergonomics and user experience
- Security and reliability
Google Ads - 1 Day
- Introduction to Google Ads
- How auctions work
- Organising your account
- Targeting an audience
- Setting your advertising budget
- Choosing keywords
- Creating adverts
- Monitoring performance
- Optimising your campaign
Meta Ads (Facebook & Instagram) - 1 Day
- Introduction to Meta
- Key vocabulary
- Identifying your audience
- Preparing your first campaign
- Monitoring performance
- Optimising your campaign
- Refine your audience
- Set up A/B testing
Content Marketing - 1 Day
- Presentation
- Define your editorial line with a charter
- Select a distribution channel
- Attract the attention of your target audience
- Retain the attention of your target audience
- Organise and plan the distribution of your content
- Encourage sharing and virality of your content
- Measure the performance of your content
Emailing - 1 Day
- Develop an email marketing strategy
- Write the content of your email campaign
- Send a campaign
- Monitor campaign performance to optimise it
- Improve campaign deliverability
Social Media Strategy - 1 Day
- Presentation
- Defining your needs
- Conducting a strategic audit of your brand
- Targets, competition and monitoring
- Determining your positioning
- Content strategy and editorial calendar
- Content creation
Google Business Profile - Half a day
- Introduction
- Set up your Google Business Profile account
- Create and optimise your listing
- Encourage positive reviews and manage negative reviews
- Keep your listing active
- Unblock a suspended listing
Google Analytics - Half a day
- Introduction to Google Analytics
- Defining KPIs (Key Performance Indicators)
- Setting up Google Analytics
- Measuring and qualifying traffic
- Analysing visitor behaviour
- Analysing the conversion funnel
- Monitoring statistics from a customised dashboard
- Google Search Console
Google Tag Manager - Half a day
- Introduction
- Set up Google Tag Manager
- Collect data with data layers, variables, and events
- Use other tags for marketing and retargeting
Case studies
They loved our training courses and consulting services. Discover some of our clients.
Baie de Quiberon Tourist Office
We are proud to host their educational workshops for local professionals during the winter season!
Amélie is delighted to be a partner trainer for Tiret du 6 in the Provence-Alpes-Côte d'Azur region!
I am carrying out my project
We will call you back Monday to Friday, within 48 hours!